A page from the first logo guide for the brand.
Spooked Kooks sold out of their first run of boards, and I revamped the decals for their second run which launched in late 2018 and is available for sale in Australia.
Spooked Kook’s founder and I have developed a great working relationship. We bounce ideas and inspiration back and forth until we’re ready to move from low fidelity sketches into the final designs. Below are a few examples of early designs.