Design & Illustration

Spooked Kooks Branding

Spooked Kooks is a soft-top surfboard company based in Australia. Over the past couple years I have worked with the company’s founder to develop logo treatments, board decals, and shop signage.

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 A page from the first logo guide for the brand.

A page from the first logo guide for the brand.

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DECALS

DECALS

Spooked Kooks sold out of their first run of boards, and I revamped the decals for their second run which launched in late 2018 and is available for sale in Australia.

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Process

Process

Spooked Kook’s founder and I have developed a great working relationship. We bounce ideas and inspiration back and forth until we’re ready to move from low fidelity sketches into the final designs. Below are a few examples of early designs.

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